Daina has extensive in-house experience in building brands and design teams, as well as consulting for companies of all sizes. With a strong focus on design strategy, Daina specializes in branding, visual design systems, photography, video, illustration, advertising, and creative direction.

Currently, Daina works as a Senior Staff Marketing Designer at Shopify, one of the most innovative commerce platforms in history.

Areas of expertise

Branding

Strategy
Positioning
Naming
Visual Identity
Brand Guidelines

Content

Campaign Concepting
Social Content
Illustration
Photo & Video Direction

Digital

Information Architecture
User Experience
Web Design

Experience

Packaging
Unboxing
Interiors
Signage
Wayfinding
Apparel
Merchandise